Ariel Ultra Concentrated Color & Style Liquid Laundry Detergent
Best concentrated detergent for vibrant colors and effective cleaning.
Keep your colors vibrant and styles looking their best with Ariel Ultra Concentrated Color & Style Liquid Laundry Detergent. This economical and effective formula is designed for your everyday laundry needs, tackling tough stains from the first wash. Its ultra-concentrated power means you use less per load, offering great value and efficiency. Formulated with enzymes, it provides a powerful clean while being gentle on fabrics, ensuring your clothes emerge fresh and revitalized. This detergent is suitable for all temperatures and HE machines, making laundry day simpler.
$10.94
More Ultra Concentrated Options
Owner Satisfaction
4.5
/ 5
Category Rank
621
/ 1357
#621 in Laundry Detergent
Price vs Category Average
-65%
Below average
Number of loads
64
Who it's for
- Fashion-conscious individuals wanting to extend the life of their colorful wardrobe.
- Practical consumers seeking effective cleaning with reduced environmental impact.
- Active families needing consistent performance against daily dirt and spills.
Who should skip it
- Value-driven shoppers prioritizing the lowest cost per wash.
- Users with scent sensitivities or those preferring unscented laundry products.
- Households primarily washing white garments or desiring maximum brightness for whites.
Key Specs
Number of loads
64
Net content
92 fl oz
Scent
Fresh Scent
Form
Liquid
Has enzymes
Yes
HE compatible
Yes
Dye-free
No
Fragrance-free
No
Features
- Ultra concentrated formula for efficient use
- Tackles tough stains effectively
- Keeps colors vibrant and styles protected
- Contains enzymes for enhanced cleaning power
- Provides great cleaning at an economical price
- High capacity bottle for many loads
- Suitable for HE washing machines
- Safe for septic systems
What customers say
Customers consistently praise this detergent for its exceptional ability to maintain color vibrancy and effectively clean clothes. Many appreciate its concentrated formula, noting that a small amount delivers powerful results, extending the product's lifespan and offering good value. Users frequently highlight the lasting freshness it imparts, making laundry feel truly clean and well cared for. The product is seen as a reliable choice for preserving the look and feel of colored garments while tackling everyday stains with ease.
Know before you buy
Yes, Ariel Ultra Concentrated Color & Style is fully compatible with both standard and high-efficiency (HE) washing machines.
Yes, the formula is specifically designed with advanced color-care technology to preserve fabric vibrancy and prevent fading over multiple washes.
Absolutely. The quick-dissolving liquid formula is effective at all water temperatures, making it a versatile choice for any wash cycle.
Each 92 fl oz bottle is formulated to provide 64 loads of laundry, assuming standard usage instructions are followed.
Yes, it is formulated with enzymes that actively work to break down and lift stains from your fabrics during the wash.
No, this product features an original fresh scent. If you have sensitivities to fragrances, you may want to consider a fragrance-free alternative.
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