Heirloom Rose Wallpaper
Best floral wallpaper for homeowners seeking vintage charm and easy installation.
Transform your space with the Heirloom Rose Wallpaper by Magnolia. This elegant wallpaper features beautiful archival watercolor paintings of English roses in full bloom, creating a sophisticated blend of vintage charm and modern style. Designed for easy application, it utilizes Sure Strip technology, making it prepasted, washable, and strippable for a hassle-free decorating experience. Each double roll provides ample coverage, bringing timeless beauty and a touch of nature's artistry to any room in your home.
$130.00
Owner Satisfaction
4.5
/ 5
Category Rank
1295
/ 2981
#1295 in Wallpaper
Price vs Category Average
-19%
Below average
Type
Sure Strip
/ Sure Strip
Who it's for
- Traditionalists seeking a classic, enduring interior style
- Homeowners prioritizing long-term durability and easy maintenance
- Designers aiming for a perfectly coordinated Magnolia-inspired room
Who should skip it
- Budget-conscious decorators looking for affordable wall coverings
- DIY beginners intimidated by complex pattern alignment
- Minimalists who prefer versatile, neutral wall backdrops
Performance breakdown
Installation ease
Sure Strip technology makes application straightforward for DIY decorators.
Design versatility
Watercolor florals bridge the gap between classic vintage and modern interiors.
Maintenance convenience
Washable surface allows for effortless cleaning in high-traffic living spaces.
Removal simplicity
Strippable backing ensures a clean exit when it is time for change.
Coverage efficiency
Double roll format provides generous square footage for most standard walls.
Pattern alignment
Straight match design simplifies the process of lining up delicate florals.
Key Specs
Type
Sure Strip
Installation Method
Prepasted
Durability
Washable
Roll Dimensions (Double Roll)
20.5" x 33' = 56 sqft.
Pattern Repeat
20.5"
Match Type
Straight
Application Type
Pre-Pasted
Pattern Style
Floral
Features
- Archival English rose watercolor design
- Blends vintage and modern aesthetics
- Easy installation with Sure Strip
- Prepasted for convenience
- Washable surface for easy cleaning
- Strippable for simple removal
- Packaged in double rolls for coverage
What customers say
The Heirloom Rose Wallpaper earns high praise for its stunning aesthetic and instant room transformation. Customers consistently describe the rich colors and romantic vintage pattern as breathtaking, often exceeding expectations upon viewing. A key highlight is the paper's substantial quality; its thickness and durability contribute to a luxurious feel and minimize application issues like tearing. While the final result is lauded as a definitive, high-end statement piece, the intricate floral pattern demands meticulous alignment, causing some frustration during installation. Despite the initial investment and careful matching required, most agree the dramatic, timeless design justifies the effort and cost for a truly bespoke outcome.
Know before you buy
Sure Strip is a proprietary backing that makes installation and removal much easier. Because the wallpaper is prepasted, you simply activate the adhesive with water, apply it to the wall, and it can be removed in full strips later without damaging your drywall.
Each double roll covers 56 square feet. To find your total, measure the height and width of your walls, calculate the total square footage, and add 10-15% extra to account for pattern matching and waste.
Yes, the surface is washable, which makes it durable enough for areas that may need occasional wiping. However, it is not waterproof, so avoid installing it in areas with direct water exposure or extreme humidity.
A straight match means the pattern aligns horizontally across the width of the wallpaper strips. When hanging, you will need to ensure the design elements line up perfectly from one strip to the next, which may result in slightly more paper waste than a random match pattern.
For the best results, wallpaper should be applied to a smooth, primed surface. If your walls have a heavy texture, it will likely show through the paper and prevent the adhesive from bonding properly.
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Ask Hayley anything about this product before you decide.
Ready to buy?
$130