Sony
Sony K-50S30 BRAVIA 3
Immerse yourself in stunning visuals with the Sony Bravia 3 K-55S30, a 55-inch 4K UHD LED-backlit LCD TV. Experience lifelike picture quality powered by the 4K HDR Processor X1, Triluminos Pro, and 4K X-Reality PRO. Enjoy crystal-clear, natural audio with X-Balanced Speakers and Dolby Atmos support. The intuitive Google TV platform offers seamless access to your favorite streaming services and apps. Designed with a sleek Flush Surface, this TV enhances any living space, making it an ideal choice for exceptional home entertainment.
$599.99
More Sony Bravia Options
Sony MASTER Series BRAVIA XR77A95L
$4498.00
A9G MASTER Series OLED
$2299.99
Sony XBR-55X900F
$998.00
X800H 4K HDR LED TV
$999.99
X800H 4K HDR LED
$1299.99
Sony XBR-65X900H
$1399.99
X800H 4K HDR LED Smart Android TV
$649.99
X750H 4K HDR LED TV
$749.99
X750H 4K HDR LED Smart Android TV
$599.99
Sony TV Repair Parts Kit for XBR-85X900H/XBR-85X90CH
$2297.00
Sony 85" Class X91J LED 4K UHD Smart Google TV
$2797.00
55” X77CL 4K HDR LED Google TV
$589.99
Sony - 65" class BRAVIA XR X93L Mini LED 4K HDR Google TV
$1129.99
Sony BRAVIA XBR A9G Series XBR 77A9G
$3499.00
Sony BRAVIA XR Z9K 8K HDR Mini LED TV
$3498.00
Sony XR75Z9K 8K Mini LED TV Bravia XR Z9K Smart HDR Television
$3498.00
Class Bravia 3 LED 4K HDR TV
$848.00
Sony X91J 4K HDR Full Array LED TV
$2799.99
XR-A95K
$2800.00
Sony Bravia 3 4K HDR LED Smart TV
$648.00
Sony BRAVIA 2 II 50 Inch 4K Ultra HD Smart TV
$499.99
Sony BRAVIA 9 75" Television
$3603.99
BRAVIA 8 OLED 4K HDR Google TV
$1299.99
Sony XBR-65A8H
$2499.99
Sony BRAVIA XR X93L
$1499.99
Sony BRAVIA 5 Mini LED 4K HDR with Google Assistant
$1099.99
BRAVIA XR 65” Class X93L Mini LED 4K HDR Google TV
$1999.99
55" Sony X90J Bravia XR LED 4K Ultra HD Smart TV w/ Dolby Vision HDR & Alexa
$1299.99
85" Sony Bravia XR X93L Smart TV
$734.99
BRAVIA XR X95J 4K HDR Full Array LED with Google TV
$2999.99
Sony BRAVIA XR A90J 4K HDR OLED TV
$4699.99
Sony - 48" Class BRAVIA XR A90K OLED 4K UHD Smart Google TV
$1398.00
BRAVIA XR 65” Class X95J 4K HDR Full Array LED
$1999.99
BRAVIA XR 65” Class A90J 4K HDR OLED
$2999.99
BRAVIA XR A90J 4K HDR OLED TV
$1999.99
BRAVIA XR X95J 4K HDR Full Array LED
$4499.99
Sony BRAVIA 3 LED 4K UHD Smart Google TV
$649.99
Bravia 9 Mini LED 4K Smart TV
$2498.00
85” class X77CL 4K HDR LED Google TV
$1999.99
BRAVIA 8 OLED TV, 55-inch
$1298.00
Sony XBR65X950G
$4499.99
Sony BRAVIA 3 LED 4K HDR Google TV
$848.00
Sony BRAVIA 2 II LED 4K HDR Smart Google TV
$498.00
Sony XBR-55X800G
$620.00
Sony BRAVIA XR X90L Series
$1999.99
BRAVIA XR X90L Full Array LED 4K HDR Google TV
$1199.96
BRAVIA 3 65” LED 4K HDR Google TV
$649.99
BRAVIA 3 65” LED 4K HDR Google TV
$648.00
BRAVIA 7 75” Mini LED QLED 4K HDR Google TV
$1998.00
Sony Bravia 3 Series LED 4K UHD Smart Google TV
$486.00
Sony BRAVIA 7
$1598.00
BRAVIA 3 75" LED 4K HDR Google TV
$849.99
BRAVIA 2 II 75” class 4K HDR LED Google TV
$799.99
BRAVIA 2 II 65” 4K HDR LED Google TV
$669.99
Sony 75-inch BRAVIA XR70 Mini LED QLED 4K HDR Google TV
$1999.99
Sony BRAVIA 2 II LED 4K HDR Smart Google TV
$769.99
BRAVIA XR A95L QD-OLED 4K HDR Google TV
$2799.99
Sony BRAVIA XR A75L 65” 4K OLED Google TV
$1499.99
Sony Bravia 8 QD-OLED 4K HDR Google TV
$1099.99
Sony Bravia 2 II LED TV
$668.00
Sony 32 Inch 720p HD LED HDR TV W830K Series
$287.39
Sony BRAVIA W830K
$298.00
XBR-65A8G
$1598.00
Sony BRAVIA XR A80J OLED 4K Smart Google TV
$4384.58
BRAVIA 2 II 50 class 4K HDR LED Google TV
$499.99
BRAVIA 2 II 50 class 4K HDR LED Google TV
$498.00
BRAVIA 8 65” Class OLED 4K HDR Google TV
$1598.00
65" Sony A80K TV
$1298.00
Sony 55 Inch BRAVIA XR8B OLED 4K Ultra HD TV
$1098.00
Sony BRAVIA 8 II 65 Inch TV
$1098.00
75" Class X80K 4K HDR LED TV
$1199.99
BRAVIA 9 65” class Mini LED QLED 4K HDR Google TV
$2499.99
BRAVIA 9 65” class Mini LED QLED 4K HDR Google TV
$1699.99
Sony 65" Class X80K 4K UHD Smart Google TV
$669.60
Sony BRAVIA XR Z9K 75" 8K Mini LED Smart Google TV
$3499.99
Sony BRAVIA XR X90L Series
$1498.00
Sony - 65" Class BRAVIA 9 Mini LED QLED 4K UHD Smart Google TV (2024)
$2498.00
BRAVIA 9 65” Mini LED QLED 4K HDR Google TV
$1598.00
Sony Bravia XR 75" X90L 4K HDR Full Array LED Smart TV 2023
$2999.99
BRAVIA 5 98” Class Mini LED 4K HDR Google TV
$4498.00
Sony BRAVIA 3 LED 4K UHD Smart Google TV
$499.99
Sony BRAVIA 7 Mini LED QLED 4K HDR Smart Google TV
$1398.00
Sony 55" Class Bravia 7 Series QLED Mini-LED 4K UHD Smart Google TV
$1398.00
Sony BRAVIA 7
$1398.00
Sony - 55" class BRAVIA 7 Mini LED QLED 4K UHD Smart Google TV
$1398.00
Sony Bravia 7 K75XR70
$1998.00
BRAVIA XR A95L QD-OLED 4K HDR Google TV
$3498.00
Sony K-75S30 BRAVIA 3 75" 4K LED Television
$798.00
Sony BRAVIA 2 II 75" 4K HDR Smart LED TV
$798.00
Sony BRAVIA XR8B OLED 4K HDR Smart Google TV
$2098.00
Sony BRAVIA 2 II 65" 4K HDR Smart LED TV
$668.00
BRAVIA 2 II 65 class 4K HDR LED Google TV
$669.99
Sony BRAVIA 2 II LED TV
$668.00
BRAVIA XR8B 77” Class OLED 4K HDR Google TV
$1998.00
Sony - 77" Class BRAVIA XR A80L OLED 4K UHD Smart Google TV (2023)
$3799.99
Sony Bravia 8 4K OLED Google TV
$2398.00
Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)
$2398.00
Sony BRAVIA 8 II
$2399.99
SONY Bravia XR80M2 QD-OLED TV
$2398.00
Sony Bravia 5 K65XR50
$1098.00
Sony BRAVIA 2 II 43" Class 4K HDR LED Google TV
$399.99
32” Class W830K HD LED HDR TV
$298.00
Sony Bravia 2 II Series LED 4K UHD Smart Google TV
$398.00
Sony BRAVIA XR8B OLED 4K Google TV
$1098.00
A80L OLED (XR-65A80L) 4K OLED HDR TV
$1598.00
"55" Sony Bravia XR A80L Smart TV
$1894.22
55" Sony A80K TV"
$1299.99
Sony KDL-40EX600
$999.99
XR-55A95L
$1298.00
Sony BRAVIA 8 OLED 4K HDR Google TV
$1298.00
Sony K75XR90 BRAVIA 9 75" 4K Mini-LED Smart TV (2024)
$3398.00
75" Sony 4K X85K
$1299.99
Sony BRAVIA 3
$498.00
Sony BRAVIA 7
$1598.00
Sony BRAVIA FWD-77A95L 77" 4K Ultra HD HDR QD-OLED Professional Display
$849.99
Owner Satisfaction
4.4
/ 5
Category Rank
1492
/ 3617
#1492 in Televisions
Price vs Category Average
-86%
Below average
Screen Size
55
/ inches
Who it's for
- Durable Build Quality
- Reliable Color Processing
- Adequate Legacy Connectivity
Who should skip it
- Lack of Modern Resolution
- Poor Energy Efficiency
- Absence of Smart Features
Key Specs
Screen Size
55 inches
Resolution
4K Ultra HD
Display Technology
LED
Backlight Type
Direct-Lit
Smart TV Platform
Google TV
Refresh Rate
60 Hz
HDR Support
Yes
HDR Formats
Dolby Vision, HDR10, HLG
Features
- Vibrant, lifelike colors with Triluminos Pro
- Enhanced picture clarity and contrast
- Immersive audio with Dolby Atmos
- Seamless streaming with Google TV
- Smooth gaming with Auto Low Latency Mode
- Sleek and modern Flush Surface design
- Upscales content to near-4K resolution
- Clear, natural sound from X-Balanced Speakers
What customers say
Consumers overwhelmingly celebrate the Sony K-50S30 BRAVIA 3 for its exceptional picture quality, noting vibrant colors and impressive contrast. The near bezel-less design is consistently appreciated for blending into modern spaces. While the display offers top-tier visual fidelity, user experience has minor friction points. Some users report occasional sluggishness with the integrated Google TV interface, suggesting software optimization is needed. Furthermore, the premium price point tempers the value perception, despite the acknowledged superior performance. Buyers should also plan for an external audio system, as the built-in sound lacks expected depth. Overall, it is viewed as a high-performing investment for those prioritizing visual excellence.
Know before you buy
Yes, this model includes exclusive picture optimization features for the PS5 and supports Auto Low Latency Mode (ALLM) to ensure a smooth, responsive gaming experience.
Absolutely. Because it runs on the Google TV platform, you have direct access to the Google Play Store, allowing you to download all major streaming services and apps.
This TV features a 60Hz refresh rate and utilizes Motionflow XR technology to minimize blur during fast-paced action, making it a solid choice for watching sports and standard broadcast content.
Yes, the TV is compatible with a 300 x 300 mm VESA mount, which is a standard size for a 55-inch display.
The TV is equipped with X-Balanced Speakers that deliver 20 watts of total output. With added support for Dolby Atmos, it provides a clearer and more immersive soundstage than typical entry-level television speakers.
The Sony BRAVIA 3 comes with 16 GB of internal storage, which is sufficient for installing a wide variety of streaming apps and services.
Still have a question?
Ask Hayley anything about this product before you decide.
Ready to buy?
$600