Sony
Sony Bravia XR 75" X90L 4K HDR Full Array LED Smart TV 2023
Best premium LED experience for discerning home theater enthusiasts.
Immerse yourself in stunning visuals with the Sony Bravia XR 75" X90L 4K HDR Full Array LED Smart TV. Powered by the intelligent Cognitive Processor XR™, this TV delivers lifelike picture quality and vibrant colors with XR Triluminos Pro™. Experience deep blacks and impressive brightness thanks to Full Array LED backlighting and XR Contrast Booster™. Enjoy seamless entertainment with Google TV and unlock the full potential of next-gen gaming with HDMI 2.1 features for smooth, responsive gameplay.
$2999.99
More Sony Bravia Options
Sony MASTER Series BRAVIA XR77A95L
$4498.00
A9G MASTER Series OLED
$2299.99
Sony XBR-55X900F
$998.00
X800H 4K HDR LED TV
$999.99
X800H 4K HDR LED
$1299.99
Sony XBR-65X900H
$1399.99
X800H 4K HDR LED Smart Android TV
$649.99
X750H 4K HDR LED TV
$749.99
X750H 4K HDR LED Smart Android TV
$599.99
Sony TV Repair Parts Kit for XBR-85X900H/XBR-85X90CH
$2297.00
Sony 85" Class X91J LED 4K UHD Smart Google TV
$2797.00
55” X77CL 4K HDR LED Google TV
$589.99
Sony - 65" class BRAVIA XR X93L Mini LED 4K HDR Google TV
$1129.99
Sony BRAVIA XBR A9G Series XBR 77A9G
$3499.00
Sony BRAVIA XR Z9K 8K HDR Mini LED TV
$3498.00
Sony XR75Z9K 8K Mini LED TV Bravia XR Z9K Smart HDR Television
$3498.00
Class Bravia 3 LED 4K HDR TV
$848.00
Sony X91J 4K HDR Full Array LED TV
$2799.99
XR-A95K
$2800.00
Sony Bravia 3 4K HDR LED Smart TV
$648.00
Sony BRAVIA 2 II 50 Inch 4K Ultra HD Smart TV
$499.99
Sony BRAVIA 9 75" Television
$3603.99
BRAVIA 8 OLED 4K HDR Google TV
$1299.99
Sony XBR-65A8H
$2499.99
Sony BRAVIA XR X93L
$1499.99
Sony BRAVIA 5 Mini LED 4K HDR with Google Assistant
$1099.99
BRAVIA XR 65” Class X93L Mini LED 4K HDR Google TV
$1999.99
55" Sony X90J Bravia XR LED 4K Ultra HD Smart TV w/ Dolby Vision HDR & Alexa
$1299.99
85" Sony Bravia XR X93L Smart TV
$734.99
BRAVIA XR X95J 4K HDR Full Array LED with Google TV
$2999.99
Sony BRAVIA XR A90J 4K HDR OLED TV
$4699.99
Sony - 48" Class BRAVIA XR A90K OLED 4K UHD Smart Google TV
$1398.00
BRAVIA XR 65” Class X95J 4K HDR Full Array LED
$1999.99
BRAVIA XR 65” Class A90J 4K HDR OLED
$2999.99
BRAVIA XR A90J 4K HDR OLED TV
$1999.99
BRAVIA XR X95J 4K HDR Full Array LED
$4499.99
Sony BRAVIA 3 LED 4K UHD Smart Google TV
$649.99
Bravia 9 Mini LED 4K Smart TV
$2498.00
85” class X77CL 4K HDR LED Google TV
$1999.99
BRAVIA 8 OLED TV, 55-inch
$1298.00
Sony XBR65X950G
$4499.99
Sony BRAVIA 3 LED 4K HDR Google TV
$848.00
Sony BRAVIA 2 II LED 4K HDR Smart Google TV
$498.00
Sony XBR-55X800G
$620.00
Sony BRAVIA XR X90L Series
$1999.99
BRAVIA XR X90L Full Array LED 4K HDR Google TV
$1199.96
BRAVIA 3 65” LED 4K HDR Google TV
$649.99
BRAVIA 3 65” LED 4K HDR Google TV
$648.00
BRAVIA 7 75” Mini LED QLED 4K HDR Google TV
$1998.00
Sony Bravia 3 Series LED 4K UHD Smart Google TV
$486.00
Sony BRAVIA 7
$1598.00
BRAVIA 3 75" LED 4K HDR Google TV
$849.99
BRAVIA 2 II 75” class 4K HDR LED Google TV
$799.99
BRAVIA 2 II 65” 4K HDR LED Google TV
$669.99
Sony 75-inch BRAVIA XR70 Mini LED QLED 4K HDR Google TV
$1999.99
Sony BRAVIA 2 II LED 4K HDR Smart Google TV
$769.99
BRAVIA XR A95L QD-OLED 4K HDR Google TV
$2799.99
Sony BRAVIA XR A75L 65” 4K OLED Google TV
$1499.99
Sony Bravia 8 QD-OLED 4K HDR Google TV
$1099.99
Sony Bravia 2 II LED TV
$668.00
Sony 32 Inch 720p HD LED HDR TV W830K Series
$287.39
Sony BRAVIA W830K
$298.00
XBR-65A8G
$1598.00
Sony BRAVIA XR A80J OLED 4K Smart Google TV
$4384.58
Sony K-50S30 BRAVIA 3
$599.99
BRAVIA 2 II 50 class 4K HDR LED Google TV
$499.99
BRAVIA 2 II 50 class 4K HDR LED Google TV
$498.00
BRAVIA 8 65” Class OLED 4K HDR Google TV
$1598.00
65" Sony A80K TV
$1298.00
Sony 55 Inch BRAVIA XR8B OLED 4K Ultra HD TV
$1098.00
Sony BRAVIA 8 II 65 Inch TV
$1098.00
75" Class X80K 4K HDR LED TV
$1199.99
BRAVIA 9 65” class Mini LED QLED 4K HDR Google TV
$2499.99
Sony 65" Class X80K 4K UHD Smart Google TV
$669.60
Sony BRAVIA XR Z9K 75" 8K Mini LED Smart Google TV
$3499.99
Sony BRAVIA XR X90L Series
$1498.00
Sony - 65" Class BRAVIA 9 Mini LED QLED 4K UHD Smart Google TV (2024)
$2498.00
BRAVIA 9 65” Mini LED QLED 4K HDR Google TV
$1598.00
BRAVIA 5 98” Class Mini LED 4K HDR Google TV
$4498.00
Sony BRAVIA 3 LED 4K UHD Smart Google TV
$499.99
Sony BRAVIA 7 Mini LED QLED 4K HDR Smart Google TV
$1398.00
Sony 55" Class Bravia 7 Series QLED Mini-LED 4K UHD Smart Google TV
$1398.00
Sony BRAVIA 7
$1398.00
Sony - 55" class BRAVIA 7 Mini LED QLED 4K UHD Smart Google TV
$1398.00
Sony Bravia 7 K75XR70
$1998.00
BRAVIA XR A95L QD-OLED 4K HDR Google TV
$3498.00
Sony K-75S30 BRAVIA 3 75" 4K LED Television
$798.00
Sony BRAVIA 2 II 75" 4K HDR Smart LED TV
$798.00
Sony BRAVIA XR8B OLED 4K HDR Smart Google TV
$2098.00
Sony BRAVIA 2 II 65" 4K HDR Smart LED TV
$668.00
BRAVIA 2 II 65 class 4K HDR LED Google TV
$669.99
Sony BRAVIA 2 II LED TV
$668.00
BRAVIA XR8B 77” Class OLED 4K HDR Google TV
$1998.00
Sony - 77" Class BRAVIA XR A80L OLED 4K UHD Smart Google TV (2023)
$3799.99
Sony Bravia 8 4K OLED Google TV
$2398.00
Sony - 77" Class BRAVIA 8 OLED 4K UHD Smart Google TV (2024)
$2398.00
Sony BRAVIA 8 II
$2399.99
Sony Bravia 5 K65XR50
$1098.00
Sony BRAVIA 2 II 43" Class 4K HDR LED Google TV
$399.99
32” Class W830K HD LED HDR TV
$298.00
Sony Bravia 2 II Series LED 4K UHD Smart Google TV
$398.00
Sony BRAVIA XR8B OLED 4K Google TV
$1098.00
SONY Bravia XR80M2 QD-OLED TV
$2398.00
BRAVIA 9 65” class Mini LED QLED 4K HDR Google TV
$1699.99
A80L OLED (XR-65A80L) 4K OLED HDR TV
$1598.00
"55" Sony Bravia XR A80L Smart TV
$1894.22
55" Sony A80K TV"
$1299.99
Sony KDL-40EX600
$999.99
XR-55A95L
$1298.00
Sony BRAVIA 8 OLED 4K HDR Google TV
$1298.00
Sony K75XR90 BRAVIA 9 75" 4K Mini-LED Smart TV (2024)
$3398.00
75" Sony 4K X85K
$1299.99
Sony BRAVIA 3
$498.00
Sony BRAVIA 7
$1598.00
Sony BRAVIA FWD-77A95L 77" 4K Ultra HD HDR QD-OLED Professional Display
$849.99
Owner Satisfaction
4.6
/ 5
Category Rank
512
/ 3617
#512 in Televisions
Price vs Category Average
-30%
Below average
Screen Size
75
/ inches
Who it's for
- Viewers prioritizing immersive visuals for movies, shows, and general content
- Gamers seeking a large, high-performance display for current-generation consoles
- Users desiring an easy-to-navigate interface with extensive streaming options
Who should skip it
- Purists expecting absolute black and pixel-level contrast from their display
- Critical viewers sensitive to minor halo effects in high-contrast scenes
- Budget-conscious shoppers seeking maximum value without brand premium
Key Specs
Screen Size
75 inches
Resolution
4K Ultra HD
Display Technology
LCD
Refresh Rate
120 Hz
Smart TV Platform
Google TV
HDR Support
Yes
HDMI 2.1 VRR, 4K120, ALLM support
Full Array Local Dimming backlight
Features
- Cognitive Processor XR™ for lifelike picture
- Full Array LED with XR Contrast Booster for deep blacks
- XR Triluminos Pro™ for billions of accurate colors
- Google TV for unified entertainment access
- Optimized for gaming with HDMI 2.1 features
- Game Menu for gaming settings
- BRAVIA CORE with IMAX® Enhanced titles
What customers say
Customers consistently praise this television for its exceptional picture quality, noting vibrant colors and impressive contrast for an LED display. Many highlight the immersive viewing experience, particularly appreciating its performance across various content types. Users frequently commend the television's strong overall value, considering its premium features and robust performance relative to its price point. The intuitive smart TV interface also contributes to a highly satisfying user experience, making it a standout choice for home entertainment.
Still have a question?
Ask Hayley anything about this product before you decide.