Sony
Sony 55 Inch BRAVIA XR8B OLED 4K Ultra HD TV
Best premium display for discerning home entertainment enthusiasts.
Immerse yourself in stunning visuals with the Sony 55 Inch BRAVIA XR8B OLED 4K Ultra HD TV. This 2025 model boasts a QD OLED display for unparalleled contrast and vibrant colors, powered by the intelligent Cognitive Processor XR with AI. Experience cinematic sound with Dolby Atmos and enjoy seamless smart TV integration via Google TV. Its ultra-slim design enhances any modern living space, while exclusive features elevate your PlayStation 5 gaming. This TV is the ultimate choice for entertainment enthusiasts seeking premium picture and sound.
$1098.00
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Owner Satisfaction
4.7
/ 5
Category Rank
75
/ 3617
#75 in Televisions
Price vs Category Average
-74%
Below average
Screen Size
55
/ inches
Who it's for
- Viewers prioritizing ultimate cinematic immersion and visual fidelity.
- Consumers seeking advanced processing for enhanced realism and clarity.
- Homeowners valuing sophisticated aesthetics and premium build quality.
Who should skip it
- Shoppers with strict budgets or those seeking more affordable alternatives.
- Users who frequently display static images or play games with HUDs.
- Viewers in extremely bright rooms or those prioritizing maximum HDR pop.
Key Specs
Screen Size
55 inches
Display Technology
OLED, QD OLED
Resolution
4K Ultra HD
Smart TV Platform
Google TV
Refresh Rate
120 Hz
HDR Support
Dolby Vision, HLG
Audio Technology
Acoustic Surface Audio+, Voice Zoom 3, Dolby Atmos, DTS:X
Connectivity
Wi-Fi, Bluetooth, AirPlay 2, Chromecast
Features
- QD OLED Panel for superior contrast and vibrant colors
- Cognitive Processor XR with AI for intelligent picture enhancement
- Immersive Dolby Atmos sound experience
- Seamless Google TV smart platform access
- Optimized for next-gen gaming with PS5 features
- Ultra-slim design for a sleek aesthetic
- Smooth motion with 120Hz refresh rate
- Flexible stand for versatile placement
What customers say
Customers consistently praise the Sony BRAVIA XR8B OLED TV for its exceptional picture quality, highlighting vibrant colors, deep blacks, and incredible detail that elevate the viewing experience. The advanced processing truly brings content to life, making every scene stunningly immersive. Users also frequently commend its sleek, minimalist design, which seamlessly integrates into any modern living space. The build quality feels premium, reinforcing a sense of luxury and durability. While the price point is noted, the consensus suggests the superior visual performance and elegant aesthetics justify the investment, offering a truly cinematic feel at home. This TV is celebrated for delivering a top tier entertainment hub.
Know before you buy
QD-OLED combines OLED's perfect black levels with Quantum Dot technology to produce significantly brighter highlights and a wider, more accurate color spectrum. This results in a more vibrant picture that maintains detail even in well-lit rooms.
Instead of just adjusting contrast and color globally, the processor analyzes individual elements on the screen—like faces or textures—to mimic how the human eye focuses. This creates a more natural, lifelike image that feels deeper and more three-dimensional.
Yes, it includes HDMI 2.1 features like 4K/120Hz, Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM). It also features exclusive PS5 settings like Auto HDR Tone Mapping, which automatically optimizes HDR settings during the initial console setup.
While a dedicated sound system is always an upgrade, this model uses Acoustic Surface Audio+, which vibrates the screen itself to produce sound directly from the display. This aligns audio perfectly with the action on screen, providing a surprisingly immersive experience for a slim TV.
Yes, the Google TV platform supports a wide range of smart home integrations. It also features built-in Chromecast and Apple AirPlay 2, making it easy to stream content directly from your smartphone or tablet.
The TV features an ultra-slim design intended to blend seamlessly into modern interiors. When paired with a compatible low-profile wall mount, it sits very close to the wall for a clean, minimalist look.
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