Sony
Sony BRAVIA XR X90L Series
Best vibrant picture quality for serious home entertainment.
Experience breathtaking visuals with the Sony BRAVIA XR X90L Series TV. Powered by the Cognitive Processor XR, it intelligently optimizes picture and sound for a lifelike viewing experience. Full Array LED backlighting and XR Triluminos Pro deliver exceptional contrast and vibrant, natural colors. This premium smart TV features Google TV for seamless access to streaming and voice control. Gamers will enjoy exclusive PlayStation 5 features and HDMI 2.1 support for advanced gameplay. Immerse yourself in cinematic content with Dolby Atmos and BRAVIA CORE.
$1999.99
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Owner Satisfaction
4.6
/ 5
Category Rank
512
/ 3617
#512 in Televisions
Price vs Category Average
-53%
Below average
Screen Size
75
/ inches
Who it's for
- Viewers seeking immersive, lifelike visuals for movies and general entertainment.
- Gamers with PlayStation 5 or Xbox Series X seeking responsive, high-fidelity experiences.
- Households desiring seamless access to streaming services and smart home integration.
Who should skip it
- Families or groups who often watch TV from various positions around a room.
- Critical viewers sensitive to light bleed in high-contrast, dimly lit content.
- Enthusiasts prioritizing perfect blacks and pixel-level contrast above all else.
Key Specs
Screen Size
75 inches
Display Technology
LED
Resolution
4K Ultra HD
Refresh Rate
120 Hz
Backlight Type
Full Array Local Dimming
HDR Support
Yes
HDMI Version
Not specified
Connectivity Technology
Bluetooth, Ethernet, Wi-Fi
Features
- Lifelike picture with Cognitive Processor XR
- Full Array LED contrast and color
- Premium Smart TV with Google TV
- Exclusive PlayStation 5 gaming features
- HDMI 2.1 for high-performance gaming
- Immersive cinematic content support
- Elevated audio with Dolby Atmos
- BRAVIA CORE streaming service included
What customers say
Customers consistently praise the Sony BRAVIA XR X90L Series for its exceptional picture quality, particularly its vibrant colors and deep contrast, which significantly enhance viewing experiences across various content types. Many also highlight its strong value proposition, finding it delivers premium performance without the top tier price tag, making it a highly satisfying investment for home entertainment enthusiasts seeking a superior visual experience.
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$2000